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GAINING MARKET SHARE: Converting the non-believers

With an increasingly competitive market in cannabis- how does one bring the naysayers into the fold? So why is this article on a hemp blog? Well- most CBD consumers are want-to-be cannabis consumers who due to a variety of factors consume Delta 8 & CBD alternatives instead. Reasons include living in non-legalized states, living in […]

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Sativa vs Indica

We want to start this post by pointing out that nearly all modern genetics (within past 20+ years) are hybrids and don’t really fall into a simple Sativa or Indica profile. Most consumers perpetuate cannabis and hemp brands using this language because it’s heavily requested (and brands want the sale). There is a lack of […]